PR has certainly been given a fluffy name over the past 30 years from Eddie Monsoon of Ab Fab to Samantha in Sex And The City. If only it were that easy or fun!
I just found this article from PR Daily which de-mystifies the industry entirely. Times have changed since the '80's and I cannot put it in much easier, succinct terms, so have a read and finally understand how we can help your business, in a professional, serious and effective manner.
No expensive or lavish parties, No celebs, No Moet or air kissing required!!
Let me know if this helped!